Legal and Ethical
Explain legal considerations in channel management.
When dealing with companies and making deals a company will first look at the amount of mainly they can make. Then they follow up making sure that they cannot get into big trouble with what they are doing to avoid any future issues.
Describe ethical considerations in channel management.
When a company is thinking about exploiting an opportunity or finding a gray area in the market they have to give jobs to the right people. Certain thoughts and beliefs may prevent workers from exploiting someone or something.
Describe legal considerations in marketing-information management.
When a company is marketing a product or managing it it must always think about how it can affect people positively and negatively. But they also need to make sure that they get their point across. That way they don't get complaints and lawsuits from groups because of an advertisement.
Explain the role of ethics in marketing-information management.
When advertising a product there are standards that most companies follow and that is so that they can earn loyalty. The standards include as follows: Honesty, dependence, and satisfaction. These are so that a customer ca trust the company and recommend it to a friend.
Explain legal considerations for pricing.
Predatory pricing is the practice of selling a product at a very low price in an attempt to drive competitors out of the market. In many countries, including the United States, this practice is illegal.
Describe ethical considerations in pricing.
A company may use price fixing to target a market or group. It is a smart way to sell products and can beat competition.
Identify consumer protection provisions of appropriate agencies.
A company may decide to guarantee a warranty or service for a group for the fact that they can. Mainly to make the customer satisfied.
Explain ethical considerations in product/service management.
When in product service management a group may off the ability to ship and package certain items specially for a customer to fit their needs. It is good to do this for a customer so that they have future connectivity.
Describe legal considerations in promotion.
A company has to be very careful when promoting somebody or something. If promoted in the wrong way it can upset some people and can be seen as an act of defiance. Causing a problem in the company.
Describe ethical considerations in promotion.
If a company is promoting someone or something and it is stated to be for a specific person/religion/ethnicity then it will cause problems for the company and the way it will operate in the future.
Describe legal considerations in selling.
When a company decides to sell a product it must remember to not lie to customers nor sell it at a different price because of religion/ethnicity. This can cause major problems for a company in the event of a lawsuit.
Explain business ethics in selling.
When selling a product a company must be honest when selling to another company because it will benefit the relationship in the long run.
Describe consequences of illegal marketing activities.
When marketing illegal you will be punished. As minimal as a fine, up to major call backs and even jail time for lead marketers.